social objects for beginners
As y’all will know, I’m fond of talking about “Social Objects” and how they pertain to “Marketing 2.0″. Even so, some people still get confused by what a Social Object actually is. So I wrote the...
View Article“the object-idea”: the future of what used to be called advertising
I’ve been working on a problem lately… “Purpose Idea” plus “Social Object” equals…???? The Social Object, in a nutshell, is the reason two people are talking to each other, as opposed to talking to...
View Articleadded the jaiku widget to my sidebar
Send to Kindle [Jaiku homepage] It’s like Twitter, only cooler. Click on it to keep track of my every move etc.
View Articlehallam foe and “kula”
Send to Kindle [Click on image to enlarge/download/print etc. Licensing terms here etc.] Thanks to Everyone who came along the Hallam Foe movie screening last night. It was a blast. Thanks to Robert...
View Articleblogging isn’t dead, it’s just a subset of something much larger and more...
Send to Kindle It seems that my last post, “Why We’re All Blogging Less”, got a lot of pickup in the blogosphere. Some people inferred that I was down on blogging, or that I thought blogging was dead,...
View Articlenewsflash: google buys jaiku
Send to Kindle Jaiku, the Finnish microblogging site was just bought by Google. The full story is here. Jaiku was founded by Jyri Engestrom, the anthropologist who turned me on to the “Social Object”...
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